With the rapid shift of how viewers consume content, it's no surprise that even broadcasters are on board with the video tech trend "the new norm of video streaming models, is that there is no norm".
Bitmovin was joined by Managing Director and Co-Founder of Nowtilus, Patrick Knippel, who discusses how new HbbTV technologies are enabling broadcasters to deliver better targeted content experiences to their consumers, where ever they are and whenever they want to view.